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Sol, the Caribbean leader in petroleum products is bringing an improved fuel offeringShell’s scientist James Marcias explains aspects of the company’s Friction Modification Technology (FMT) technology to the audience.to customers across the region. As licensee of the Shell brand, Sol has announced the introduction of Shell V-Power with Friction Modification Technology (FMT) in seven of its key markets.The FMT was launched at the Impeccable Banquet Hall, Brickdam,Andrew Albers Team Canada Jersey, recently. In attendance were Group retail manager Sol Caribbean Ltd, Philip Payne and shell’s scientist,Jose Alvarado Team Venezuela Jersey, James Marcias. There were also members of the private sector.According to General Manager of Sol Guyana,Paul Goldschmidt Team USA Jersey, Ken Figaro, the brand was launched in Barbados,Justin Morneau Team Canada Jersey, Belize, Grenada,Rowan Wick Team Canada Jersey, Guyana, St. Lucia, St. Vincent and Suriname, the new Shell V-Power is an enhanced product developed by Shell in collaboration with Ferrari. The fuel is developed using the same technology used by Ferrari Formula One cars to deliver improved performance from the first fill.He said that Shell V-Power features a unique double action formulation designed to actively clean your engine and reduce friction to help deliver more power throughout the life of your car.Figaro noted that Sol as a licensee of the Shell brand remains passionate about offering quality, high performance fuels for your car. The company maintains an unwavering dedication to work with Shell to improve the fuel proposition to the Caribbean since its initial launch across the region in November 2006:“Our relentless pursuit of excellence and our relationship with Shell has allowed us to offer some of the most advanced fuels in the world. Shell V-Power contains an advanced formulation with performance enhancing components, inspired by what the Shell team has learned on the racetrack with Ferrari.“This helps to enhance the responsiveness of your engine as it is designed to remove existing power-robbing engine deposits and prevent their build up. In a clean engine,Martin Prado Team Venezuela Jersey, the fuel can burn more effectively enabling the engine to run more smoothly,Marco Sabbatani Team Italy Jersey, thus keeping your car fit and strong,Nolan Arenado Team USA Jersey,” Reidar Karlsrud – Regional Marketing Manager of the SOL Group said.Locally and regionally, Shell has engaged its customer service attendants, retailers,Felix Hernandez Team Venezuela Jersey, mechanics and car enthusiasts, in an effort to educate them about the benefits of using Shell V-Power.Motorists in Guyana can look forward to a range of activities to mark the re-launch of Shell V-Power, including a Happy Hour with giveaways at each Shell service station and promotions. Sol is a Shell licensee and uses Shell trademarks under licence.