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OMAHA, Neb. (AP) — Online brokerage TD Ameritrade announced Thursday that it's becoming an official NFL sponsor this fall to tell more about its services and increase the chances of its ads being seen.
"We see it as a good opportunity,Cheap Nike NFL Jerseys," Karkos said. "There's no bigger sports franchise out there."
Chief Marketing Officer Denise Karkos said the Omaha-based company already advertised during NFL games,Nike NFL Jerseys China, but she hopes the sponsorship will help TD Ameritrade reach more of the huge audience for football. The sponsorship is for three years.
The company,Jerseys NFL Wholesale, which switched advertising agencies earlier this year, plans to launch a new ad campaign this fall. In recent years,Cheap NFL Jerseys Free Shipping, TD Ameritrade's ads have featured the voice of actor Matt Damon, who replaced longtime spokesman Sam Waterston of "Law & Order" fame.
Karkos declined to discuss how much TD Ameritrade is spending on the NFL sponsorship deal,NFL Jerseys Outlet From China, but she said it won't replace any of the company's other advertising. More details on the company's marketing expenses will likely be released in October when Ameritrade reports on its fiscal fourth-quarter earnings.
"We're taking advantage of the live-viewing experience that the NFL offers,Wholesale China Jerseys," Karkos said.
Because most fans watch NFL games lives, there's a greater change that TD Ameritrade's ads will be seen instead of being skipped with a digital video recorder.
TD Ameritrade has long been a leader in processing online stock trades, but the company also offers asset-management services and investor education programs.
TD Ameritrade has also been a sponsor of the U.S. Olympic team since the 2012 London games. That sponsorship is slated to continue through 2016. |
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